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1 Ergebnisse
1
It Ain't Easy Being Green: Macro, Meso, and Micro Green Adv..:
Fowler III, Aubrey R.
;
Close, Angeline G.
Journal of Advertising. 41 (2012) 4 - p. 119-132 , 2012
Link:
https://doi.org/10.1080/00913367.2012.10672461
RT Journal T1
It Ain't Easy Being Green: Macro, Meso, and Micro Green Advertising Agendas
UL https://suche.suub.uni-bremen.de/peid=cr-10.1080_00913367.2012.10672461&Exemplar=1&LAN=DE A1 Fowler III, Aubrey R. A1 Close, Angeline G. PB Informa UK Limited YR 2012 SN 0091-3367 SN 1557-7805 JF Journal of Advertising VO 41 IS 4 SP 119 OP 132 LK http://dx.doi.org/https://doi.org/10.1080/00913367.2012.10672461 DO https://doi.org/10.1080/00913367.2012.10672461 SF ELIB - SuUB Bremen
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