I agree that this site is using cookies. You can find further informations
here
.
X
Login
Merkliste (
0
)
Home
About us
Home About us
Our history
Profile
Press & public relations
Friends
The library in figures
Exhibitions
Projects
Training, internships, careers
Films
Services & Information
Home Services & Information
Lending and interlibrary loans
Returns and renewals
Training and library tours
My Account
Library cards
New to the library?
Download Information
Opening hours
Learning spaces
PC, WLAN, copy, scan and print
Catalogs and collections
Home Catalogs and Collections
Rare books and manuscripts
Digital collections
Subject Areas
Our sites
Home Our sites
Central Library
Law Library (Juridicum)
BB Business and Economics (BB11)
BB Physics and Electrical Engineering
TB Engineering and Social Sciences
TB Economics and Nautical Sciences
TB Music
TB Art & Design
TB Bremerhaven
Contact the library
Home Contact the library
Staff Directory
Open access & publishing
Home Open access & publishing
Reference management: Citavi & RefWorks
Publishing documents
Open Access in Bremen
zur Desktop-Version
Toggle navigation
Merkliste
1 Ergebnisse
1
eWOM across channels: comparing the impact of self-enhancem..:
Vargo, Chris
;
Gangadharbatla, Harsha
;
Hopp, Toby
International Journal of Advertising. 38 (2019) 8 - p. 1153-1172 , 2019
Link:
https://doi.org/10.1080/02650487.2019.1593720
RT Journal T1
eWOM across channels: comparing the impact of self-enhancement, positivity bias and vengeance on Facebook and Twitter
UL https://suche.suub.uni-bremen.de/peid=cr-10.1080_02650487.2019.1593720&Exemplar=1&LAN=DE A1 Vargo, Chris A1 Gangadharbatla, Harsha A1 Hopp, Toby PB Informa UK Limited YR 2019 SN 0265-0487 SN 1759-3948 JF International Journal of Advertising VO 38 IS 8 SP 1153 OP 1172 LK http://dx.doi.org/https://doi.org/10.1080/02650487.2019.1593720 DO https://doi.org/10.1080/02650487.2019.1593720 SF ELIB - SuUB Bremen
Export
RefWorks (nur Desktop-Version!)
Flow
(Zuerst in
Flow
einloggen, dann importieren)