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'It's my virtual space': the effect of personalized adverti..:
Kim, Jihye
;
Jeong, Hyun Ju
International Journal of Advertising. 42 (2023) 8 - p. 1267-1294 , 2023
Link:
https://doi.org/10.1080/02650487.2023.2274243
RT Journal T1 <Title>'It's my virtual space': the effect of personalized advertising within social media</Title> UL https://suche.suub.uni-bremen.de/peid=cr-10.1080_02650487.2023.2274243&Exemplar=1&LAN=DE A1 Kim, Jihye A1 Jeong, Hyun Ju PB Informa UK Limited YR 2023 SN 0265-0487 SN 1759-3948 JF International Journal of Advertising VO 42 IS 8 SP 1267 OP 1294 LK http://dx.doi.org/https://doi.org/10.1080/02650487.2023.2274243 DO https://doi.org/10.1080/02650487.2023.2274243 SF ELIB - SuUB Bremen
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