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Memorable Messages about Genes and Health: Implications for..:
Parrott, Roxanne
;
Volkman, Julie
;
Ghetian, Christie
...
Health Marketing Quarterly. 25 (2008) 1-2 - p. 8-32 , 2008
Link:
https://doi.org/10.1080/07359680802126061
RT Journal T1
Memorable Messages about Genes and Health: Implications for Direct-to-Consumer Marketing of Genetic Tests and Therapies
UL https://suche.suub.uni-bremen.de/peid=cr-10.1080_07359680802126061&Exemplar=1&LAN=DE A1 Parrott, Roxanne A1 Volkman, Julie A1 Ghetian, Christie A1 Weiner, Judith A1 Raup-Krieger, Janice A1 Parrott, John PB Informa UK Limited YR 2008 SN 0735-9683 SN 1545-0864 JF Health Marketing Quarterly VO 25 IS 1-2 SP 8 OP 32 LK http://dx.doi.org/https://doi.org/10.1080/07359680802126061 DO https://doi.org/10.1080/07359680802126061 SF ELIB - SuUB Bremen
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