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A conceptual framework of macrolevel and microlevel adaptiv..:
McFarland, Richard G.
Journal of Personal Selling & Sales Management. 39 (2019) 3 - p. 207-221 , 2019
Link:
https://doi.org/10.1080/08853134.2019.1645019
RT Journal T1 <Title>A conceptual framework of macrolevel and microlevel adaptive selling theory, setting a research agenda, and suggested measurement strategies</Title> UL https://suche.suub.uni-bremen.de/peid=cr-10.1080_08853134.2019.1645019&Exemplar=1&LAN=DE A1 McFarland, Richard G. PB Informa UK Limited YR 2019 SN 0885-3134 SN 1557-7813 JF Journal of Personal Selling & Sales Management VO 39 IS 3 SP 207 OP 221 LK http://dx.doi.org/https://doi.org/10.1080/08853134.2019.1645019 DO https://doi.org/10.1080/08853134.2019.1645019 SF ELIB - SuUB Bremen
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