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1 Ergebnisse
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How Social Impact Affects Smartphone Brand Loyalty:
Hung, Wei-Hsi
;
Tseng, Chih-Lang
;
Ho, Chin-Fu
.
Journal of Computer Information Systems. 60 (2018) 5 - p. 448-458 , 2018
Link:
https://doi.org/10.1080/08874417.2018.1529514
RT Journal T1 <Title>How Social Impact Affects Smartphone Brand Loyalty</Title> UL https://suche.suub.uni-bremen.de/peid=cr-10.1080_08874417.2018.1529514&Exemplar=1&LAN=DE A1 Hung, Wei-Hsi A1 Tseng, Chih-Lang A1 Ho, Chin-Fu A1 Wu, Chung-Cheng PB Informa UK Limited YR 2018 SN 0887-4417 SN 2380-2057 JF Journal of Computer Information Systems VO 60 IS 5 SP 448 OP 458 LK http://dx.doi.org/https://doi.org/10.1080/08874417.2018.1529514 DO https://doi.org/10.1080/08874417.2018.1529514 SF ELIB - SuUB Bremen
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