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Antecedents of Private-Label Brand Purchase Intention: An E..:
İpek, İlayda
;
Yılmaz, Cengiz
Journal of International Consumer Marketing. 34 (2021) 4 - p. 435-449 , 2021
Link:
https://doi.org/10.1080/08961530.2021.1978030
RT Journal T1 <Title>Antecedents of Private-Label Brand Purchase Intention: An Experimental Analysis</Title> UL https://suche.suub.uni-bremen.de/peid=cr-10.1080_08961530.2021.1978030&Exemplar=1&LAN=DE A1 İpek, İlayda A1 Yılmaz, Cengiz PB Informa UK Limited YR 2021 SN 0896-1530 SN 1528-7068 JF Journal of International Consumer Marketing VO 34 IS 4 SP 435 OP 449 LK http://dx.doi.org/https://doi.org/10.1080/08961530.2021.1978030 DO https://doi.org/10.1080/08961530.2021.1978030 SF ELIB - SuUB Bremen
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