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1 Ergebnisse
1
Virtual World Experiential Promotion:
Krishen, Anjala S.
;
Hardin, Andrew M.
;
LaTour, Michael S.
Journal of Current Issues & Research in Advertising. 34 (2013) 2 - p. 263-281 , 2013
Link:
https://doi.org/10.1080/10641734.2013.788386
RT Journal T1 <Title>Virtual World Experiential Promotion</Title> UL https://suche.suub.uni-bremen.de/peid=cr-10.1080_10641734.2013.788386&Exemplar=1&LAN=DE A1 Krishen, Anjala S. A1 Hardin, Andrew M. A1 LaTour, Michael S. PB Informa UK Limited YR 2013 SN 1064-1734 SN 2164-7313 JF Journal of Current Issues & Research in Advertising VO 34 IS 2 SP 263 OP 281 LK http://dx.doi.org/https://doi.org/10.1080/10641734.2013.788386 DO https://doi.org/10.1080/10641734.2013.788386 SF ELIB - SuUB Bremen
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