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1 Ergebnisse
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The Ideal Advertising Professor: A ZMET-Based Inquiry:
Anghelcev, George
;
Sar, Sela
;
Moultrie, Jas L.
.
Journal of Current Issues & Research in Advertising. 44 (2023) 2 - p. 169-191 , 2023
Link:
https://doi.org/10.1080/10641734.2022.2153949
RT Journal T1 <Title>The Ideal Advertising Professor: A ZMET-Based Inquiry</Title> UL https://suche.suub.uni-bremen.de/peid=cr-10.1080_10641734.2022.2153949&Exemplar=1&LAN=DE A1 Anghelcev, George A1 Sar, Sela A1 Moultrie, Jas L. A1 Naqvi, S. Shageaa PB Informa UK Limited YR 2023 SN 1064-1734 SN 2164-7313 JF Journal of Current Issues & Research in Advertising VO 44 IS 2 SP 169 OP 191 LK http://dx.doi.org/https://doi.org/10.1080/10641734.2022.2153949 DO https://doi.org/10.1080/10641734.2022.2153949 SF ELIB - SuUB Bremen
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