I agree that this site is using cookies. You can find further informations
here
.
X
Login
Merkliste (
0
)
Home
About us
Home About us
Our history
Profile
Press & public relations
Friends
The library in figures
Exhibitions
Projects
Training, internships, careers
Films
Services & Information
Home Services & Information
Lending and interlibrary loans
Returns and renewals
Training and library tours
My Account
Library cards
New to the library?
Download Information
Opening hours
Learning spaces
PC, WLAN, copy, scan and print
Catalogs and collections
Home Catalogs and Collections
Rare books and manuscripts
Digital collections
Subject Areas
Our sites
Home Our sites
Central Library
Law Library (Juridicum)
BB Business and Economics (BB11)
BB Physics and Electrical Engineering
TB Engineering and Social Sciences
TB Economics and Nautical Sciences
TB Music
TB Art & Design
TB Bremerhaven
Contact the library
Home Contact the library
Staff Directory
Open access & publishing
Home Open access & publishing
Reference management: Citavi & RefWorks
Publishing documents
Open Access in Bremen
zur Desktop-Version
Toggle navigation
Merkliste
1 Ergebnisse
1
Hedonic and Utilitarian Gratifications to the Use of TikTok..:
Flecha-Ortiz, José A.
;
Feliberty-Lugo, Vivian
;
Santos-Corrada, Maria
..
Journal of Interactive Advertising. 23 (2023) 2 - p. 114-127 , 2023
Link:
https://doi.org/10.1080/15252019.2023.2195403
RT Journal T1
Hedonic and Utilitarian Gratifications to the Use of TikTok by Generation Z and the Parasocial Relationships with Influencers as a Mediating Force to Purchase Intention
UL https://suche.suub.uni-bremen.de/peid=cr-10.1080_15252019.2023.2195403&Exemplar=1&LAN=DE A1 Flecha-Ortiz, José A. A1 Feliberty-Lugo, Vivian A1 Santos-Corrada, Maria A1 Lopez, Evelyn A1 Dones, Virgin PB Informa UK Limited YR 2023 SN 1525-2019 JF Journal of Interactive Advertising VO 23 IS 2 SP 114 OP 127 LK http://dx.doi.org/https://doi.org/10.1080/15252019.2023.2195403 DO https://doi.org/10.1080/15252019.2023.2195403 SF ELIB - SuUB Bremen
Export
RefWorks (nur Desktop-Version!)
Flow
(Zuerst in
Flow
einloggen, dann importieren)