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1 Ergebnisse
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Why build sustainable relationships with customers? - The e..:
Aoki, Kei
;
Tudor, R. Keith
;
Borders, Aberdeen Leila
.
Journal of Global Scholars of Marketing Science. 30 (2020) 3 - p. 291-303 , 2020
Link:
https://doi.org/10.1080/21639159.2020.1766368
RT Journal T1
Why build sustainable relationships with customers? - The effects of "Ambassador Program"
UL https://suche.suub.uni-bremen.de/peid=cr-10.1080_21639159.2020.1766368&Exemplar=1&LAN=DE A1 Aoki, Kei A1 Tudor, R. Keith A1 Borders, Aberdeen Leila A1 Lester, Deborah H. PB Informa UK Limited YR 2020 SN 2163-9159 SN 2163-9167 JF Journal of Global Scholars of Marketing Science VO 30 IS 3 SP 291 OP 303 LK http://dx.doi.org/https://doi.org/10.1080/21639159.2020.1766368 DO https://doi.org/10.1080/21639159.2020.1766368 SF ELIB - SuUB Bremen
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