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1 Ergebnisse
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Measuring internet product purchase risk:
Lynn Selby Coker, Brent
;
Jeremy Ashill, Nicholas
;
Hope, Beverley
European Journal of Marketing. 45 (2011) 7/8 - p. 1130-1151 , 2011
Link:
https://doi.org/10.1108/03090561111137642
RT Journal T1
Measuring internet product purchase risk
UL https://suche.suub.uni-bremen.de/peid=cr-10.1108_03090561111137642&Exemplar=1&LAN=DE A1 Lynn Selby Coker, Brent A1 Jeremy Ashill, Nicholas A1 Hope, Beverley PB Emerald YR 2011 SN 0309-0566 JF European Journal of Marketing VO 45 IS 7/8 SP 1130 OP 1151 LK http://dx.doi.org/https://doi.org/10.1108/03090561111137642 DO https://doi.org/10.1108/03090561111137642 SF ELIB - SuUB Bremen
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