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Recency effects in the buffering of negative news by corpor..:
Han, Joon Hye
;
Davies, Gary
;
Grimes, Anthony
Corporate Communications: An International Journal. 26 (2020) 2 - p. 382-402 , 2020
Link:
https://doi.org/10.1108/ccij-03-2020-0053
RT Journal T1 <Title>Recency effects in the buffering of negative news by corporate social responsibility advertising</Title> UL https://suche.suub.uni-bremen.de/peid=cr-10.1108_ccij-03-2020-0053&Exemplar=1&LAN=DE A1 Han, Joon Hye A1 Davies, Gary A1 Grimes, Anthony PB Emerald YR 2020 SN 1356-3289 JF Corporate Communications: An International Journal VO 26 IS 2 SP 382 OP 402 LK http://dx.doi.org/https://doi.org/10.1108/ccij-03-2020-0053 DO https://doi.org/10.1108/ccij-03-2020-0053 SF ELIB - SuUB Bremen
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