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1 Ergebnisse
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GREEN consumption values and Indian consumers' response to ..:
Bailey, Ainsworth Anthony
;
Mishra, Aditya
;
Tiamiyu, Mojisola F.
Journal of Consumer Marketing. 33 (2016) 7 - p. 562-573 , 2016
Link:
https://doi.org/10.1108/jcm-12-2015-1632
RT Journal T1
GREEN consumption values and Indian consumers' response to marketing communications
UL https://suche.suub.uni-bremen.de/peid=cr-10.1108_jcm-12-2015-1632&Exemplar=1&LAN=DE A1 Bailey, Ainsworth Anthony A1 Mishra, Aditya A1 Tiamiyu, Mojisola F. PB Emerald YR 2016 SN 0736-3761 JF Journal of Consumer Marketing VO 33 IS 7 SP 562 OP 573 LK http://dx.doi.org/https://doi.org/10.1108/jcm-12-2015-1632 DO https://doi.org/10.1108/jcm-12-2015-1632 SF ELIB - SuUB Bremen
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