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Tasty words: Using frame semantics to enhance consumer liki..:
Johnson, Tamara M.
;
Pfenninger, Simone E.
International Journal of Applied Linguistics. 31 (2020) 1 - p. 79-94 , 2020
Link:
https://doi.org/10.1111/ijal.12323
RT Journal T1 <Title>Tasty words: Using frame semantics to enhance consumer liking of potato chips and apples</Title> UL https://suche.suub.uni-bremen.de/peid=cr-10.1111_ijal.12323&Exemplar=1&LAN=DE A1 Johnson, Tamara M. A1 Pfenninger, Simone E. PB Wiley YR 2020 SN 0802-6106 SN 1473-4192 JF International Journal of Applied Linguistics VO 31 IS 1 SP 79 OP 94 LK http://dx.doi.org/https://doi.org/10.1111/ijal.12323 DO https://doi.org/10.1111/ijal.12323 SF ELIB - SuUB Bremen
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