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1 Ergebnisse
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Consumer identity and marketing implications: Indian urban ..:
Kartik, Deval
;
Willis, Rob
;
Jones, Cassie
International Journal of Consumer Studies. 40 (2016) 4 - p. 435-443 , 2016
Link:
https://doi.org/10.1111/ijcs.12267
RT Journal T1 <Title>Consumer identity and marketing implications: Indian urban youth</Title> UL https://suche.suub.uni-bremen.de/peid=cr-10.1111_ijcs.12267&Exemplar=1&LAN=DE A1 Kartik, Deval A1 Willis, Rob A1 Jones, Cassie PB Wiley YR 2016 SN 1470-6423 SN 1470-6431 JF International Journal of Consumer Studies VO 40 IS 4 SP 435 OP 443 LK http://dx.doi.org/https://doi.org/10.1111/ijcs.12267 DO https://doi.org/10.1111/ijcs.12267 SF ELIB - SuUB Bremen
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