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1 Ergebnisse
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Stranger danger? Cue‐based trust in online consumer product..:
Pfeuffer, Alexander
;
Phua, Joe
International Journal of Consumer Studies. 46 (2021) 3 - p. 964-983 , 2021
Link:
https://doi.org/10.1111/ijcs.12740
RT Journal T1 <Title>Stranger danger? Cue‐based trust in online consumer product review videos</Title> UL https://suche.suub.uni-bremen.de/peid=cr-10.1111_ijcs.12740&Exemplar=1&LAN=DE A1 Pfeuffer, Alexander A1 Phua, Joe PB Wiley YR 2021 SN 1470-6423 SN 1470-6431 JF International Journal of Consumer Studies VO 46 IS 3 SP 964 OP 983 LK http://dx.doi.org/https://doi.org/10.1111/ijcs.12740 DO https://doi.org/10.1111/ijcs.12740 SF ELIB - SuUB Bremen
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