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1 Ergebnisse
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The Impact of Customer Involvement on New Product Developme..:
Cui, Anna Shaojie
;
Wu, Fang
Journal of Product Innovation Management. 34 (2016) 1 - p. 60-80 , 2016
Link:
https://doi.org/10.1111/jpim.12326
RT Journal T1 <Title>The Impact of Customer Involvement on New Product Development: Contingent and Substitutive Effects</Title> UL https://suche.suub.uni-bremen.de/peid=cr-10.1111_jpim.12326&Exemplar=1&LAN=DE A1 Cui, Anna Shaojie A1 Wu, Fang PB Wiley YR 2016 SN 0737-6782 SN 1540-5885 JF Journal of Product Innovation Management VO 34 IS 1 SP 60 OP 80 LK http://dx.doi.org/https://doi.org/10.1111/jpim.12326 DO https://doi.org/10.1111/jpim.12326 SF ELIB - SuUB Bremen
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