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Multimarket Membership Mapping:
Ringel, Daniel M.
Journal of Marketing Research. 60 (2022) 2 - p. 237-262 , 2022
Link:
https://doi.org/10.1177/00222437221110460
RT Journal T1 <Title>Multimarket Membership Mapping</Title> UL https://suche.suub.uni-bremen.de/peid=cr-10.1177_00222437221110460&Exemplar=1&LAN=DE A1 Ringel, Daniel M. PB SAGE Publications YR 2022 SN 0022-2437 SN 1547-7193 JF Journal of Marketing Research VO 60 IS 2 SP 237 OP 262 LK http://dx.doi.org/https://doi.org/10.1177/00222437221110460 DO https://doi.org/10.1177/00222437221110460 SF ELIB - SuUB Bremen
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