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Big Thinking about Marketing:
Ferrell, Linda
Journal of Macromarketing. 41 (2021) 4 - p. 527-530 , 2021
Link:
https://doi.org/10.1177/02761467211053533
RT Journal T1 <Title>Big Thinking about Marketing</Title> UL https://suche.suub.uni-bremen.de/peid=cr-10.1177_02761467211053533&Exemplar=1&LAN=DE A1 Ferrell, Linda PB SAGE Publications YR 2021 SN 0276-1467 SN 1552-6534 JF Journal of Macromarketing VO 41 IS 4 SP 527 OP 530 LK http://dx.doi.org/https://doi.org/10.1177/02761467211053533 DO https://doi.org/10.1177/02761467211053533 SF ELIB - SuUB Bremen
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