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Facteurs d'efficacité des nudges verts pour des comportemen..:
Carrel, Clement
;
Gavard-Perret, Marie-Laure
;
Caldara, Cindy
Recherche et Applications en Marketing (French Edition). 38 (2023) 3 - p. 35-79 , 2023
Link:
https://doi.org/10.1177/07673701231166863
RT Journal T1 <Title>Facteurs d'efficacité des nudges verts pour des comportements plus éco-responsables – Revue systématique et pistes de recherche</Title> UL https://suche.suub.uni-bremen.de/peid=cr-10.1177_07673701231166863&Exemplar=1&LAN=DE A1 Carrel, Clement A1 Gavard-Perret, Marie-Laure A1 Caldara, Cindy PB SAGE Publications YR 2023 SN 0767-3701 SN 2051-2821 JF Recherche et Applications en Marketing (French Edition) VO 38 IS 3 SP 35 OP 79 LK http://dx.doi.org/https://doi.org/10.1177/07673701231166863 DO https://doi.org/10.1177/07673701231166863 SF ELIB - SuUB Bremen
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