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1 Ergebnisse
1
Countering Virtual Brand Sabotage: The Power of Informative..:
Hill Cummings, Krista
;
Herhausen, Dennis
;
Roggeveen, Anne L.
.
Journal of Service Research. , 2024
Link:
https://doi.org/10.1177/10946705241254176
RT Journal T1
Countering Virtual Brand Sabotage: The Power of Informative Responses
UL https://suche.suub.uni-bremen.de/peid=cr-10.1177_10946705241254176&Exemplar=1&LAN=DE A1 Hill Cummings, Krista A1 Herhausen, Dennis A1 Roggeveen, Anne L. A1 Grewal, Dhruv PB SAGE Publications YR 2024 SN 1094-6705 SN 1552-7379 JF Journal of Service Research LK http://dx.doi.org/https://doi.org/10.1177/10946705241254176 DO https://doi.org/10.1177/10946705241254176 SF ELIB - SuUB Bremen
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