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1 Ergebnisse
1
Cherry-Picking:
Fox, Edward J.
;
Hoch, Stephen J.
Journal of Marketing. 69 (2005) 1 - p. 46-62 , 2005
Link:
https://doi.org/10.1509/jmkg.69.1.46.55506
RT Journal T1 <Title>Cherry-Picking</Title> UL https://suche.suub.uni-bremen.de/peid=cr-10.1509_jmkg.69.1.46.55506&Exemplar=1&LAN=DE A1 Fox, Edward J. A1 Hoch, Stephen J. PB SAGE Publications YR 2005 SN 0022-2429 SN 1547-7185 JF Journal of Marketing VO 69 IS 1 SP 46 OP 62 LK http://dx.doi.org/https://doi.org/10.1509/jmkg.69.1.46.55506 DO https://doi.org/10.1509/jmkg.69.1.46.55506 SF ELIB - SuUB Bremen
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