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Impact Of Brand Equity On Consumer Purchase Decision: A Cas..:

Nguyen Van Thuy, Dr ; Nguyen Thi Ngoc Anh, BA ; Ngo Thi Xuan Binh, MA
Journal of Eastern European and Central Asian Research (JEECAR).  9 (2022)  2 - p. 229-239 , 2022
Link: https://doi.org/10.15549/jeecar.v9i2.762