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The Effect of Self Congruity and Brand Personality on Brand..:

Siswandi, Rizky Annisa ; Iriani, Sri Setyo ; Artanti, Yessy
International Journal of Multicultural and Multireligious Understanding.  10 (2023)  9 - p. 86 , 2023
Link: https://doi.org/10.18415/ijmmu.v10i9.5058