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1 Ergebnisse
1
The Role of Celebrity Endorsement on Impulse Buying Behavio..:
Li, Sin
;
Suhari, Umaidi
;
Shidiqqi, MuhammadFajar
..
Business Economic, Communication, and Social Sciences Journal (BECOSS). 5 (2023) 1 - p. 59-72 , 2023
Link:
https://doi.org/10.21512/becossjournal.v5i1.9076
RT Journal T1 <Title>The Role of Celebrity Endorsement on Impulse Buying Behavior with Customer Loyalty as a Moderating in the E-Commerce Industry</Title> UL https://suche.suub.uni-bremen.de/peid=cr-10.21512_becossjournal.v5i1.9076&Exemplar=1&LAN=DE A1 Li, Sin A1 Suhari, Umaidi A1 Shidiqqi, MuhammadFajar A1 Aras, Muhammad A1 Mani, La PB Universitas Bina Nusantara YR 2023 SN 2686-2557 JF Business Economic, Communication, and Social Sciences Journal (BECOSS) VO 5 IS 1 SP 59 OP 72 LK http://dx.doi.org/https://doi.org/10.21512/becossjournal.v5i1.9076 DO https://doi.org/10.21512/becossjournal.v5i1.9076 SF ELIB - SuUB Bremen
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