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The Effect of Descriptive Norms, Injunctive Norms, and Enjo..:
Usmayanti, Vivi
;
Fahdillah, Yosi
;
Pangestu, Mira Gustiana
...
JPPM (Jurnal Pendidikan dan Pemberdayaan Masyarakat). 10 (2023) 2 - p. 135-147 , 2023
Link:
https://doi.org/10.21831/jppm.v10i2.64130
RT Journal T1
The Effect of Descriptive Norms, Injunctive Norms, and Enjoyment-based Motivation on Buying Behavior of Fashion Goods: A Case Study of MSMEs in Jambi City
UL https://suche.suub.uni-bremen.de/peid=cr-10.21831_jppm.v10i2.64130&Exemplar=1&LAN=DE A1 Usmayanti, Vivi A1 Fahdillah, Yosi A1 Pangestu, Mira Gustiana A1 Prasasti, Laura A1 Suratno, Eddy A1 Kartika, Yulia Dwi PB Universitas Negeri Yogyakarta YR 2023 SN 2477-2992 SN 2355-1615 JF JPPM (Jurnal Pendidikan dan Pemberdayaan Masyarakat) VO 10 IS 2 SP 135 OP 147 LK http://dx.doi.org/https://doi.org/10.21831/jppm.v10i2.64130 DO https://doi.org/10.21831/jppm.v10i2.64130 SF ELIB - SuUB Bremen
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