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1 Ergebnisse
1
Un enfoque antropológico a la segmentación de mercados: apo..:
Mejía Giraldo, Juan Felipe
;
Valencia Gómez, Adrián
Tendencias. 25 (2024) 1 - p. 220-243 , 2024
Link:
https://doi.org/10.22267/rtend.242501.247
RT Journal T1
Un enfoque antropológico a la segmentación de mercados: aportes de las variables cualitativas en clasificación de consumidores/usuarios
UL https://suche.suub.uni-bremen.de/peid=cr-10.22267_rtend.242501.247&Exemplar=1&LAN=DE A1 Mejía Giraldo, Juan Felipe A1 Valencia Gómez, Adrián PB Universidad de Narino YR 2024 SN 2539-0554 SN 0124-8693 JF Tendencias VO 25 IS 1 SP 220 OP 243 LK http://dx.doi.org/https://doi.org/10.22267/rtend.242501.247 DO https://doi.org/10.22267/rtend.242501.247 SF ELIB - SuUB Bremen
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