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Brand Hatred: a Literature Review and Research Agenda:
Rai, Ashutosh
;
Chawla, Udit
;
Chattopadhyay, Subrata
International Journal of Professional Business Review. 8 (2023) 3 - p. e01304 , 2023
Link:
https://doi.org/10.26668/businessreview/2023.v8i3.1304
RT Journal T1 <Title>Brand Hatred: a Literature Review and Research Agenda</Title> UL https://suche.suub.uni-bremen.de/peid=cr-10.26668_businessreview_2023.v8i3.1304&Exemplar=1&LAN=DE A1 Rai, Ashutosh A1 Chawla, Udit A1 Chattopadhyay, Subrata PB Conselho Nacional de Pesquisa e Pos-Graduacao em Direito - CONPEDI YR 2023 SN 2525-3654 SN 2525-3654 JF International Journal of Professional Business Review VO 8 IS 3 SP e01304 LK http://dx.doi.org/https://doi.org/10.26668/businessreview/2023.v8i3.1304 DO https://doi.org/10.26668/businessreview/2023.v8i3.1304 SF ELIB - SuUB Bremen
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