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1 Ergebnisse
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Consumer's Attitude Towards Sponsored Content and the Impac..:
Mohammad, Jan
;
Wasim, Saima
;
Rizvi, Syed Aamir Alam
.
Sustainable Business and Society in Emerging Economies. 5 (2023) 3 - p. 239-254 , 2023
Link:
https://doi.org/10.26710/sbsee.v5i3.2707
RT Journal T1 <Title>Consumer's Attitude Towards Sponsored Content and the Impact of Influencer's Credibility, Brand Credibility, and Influencer's Motive</Title> UL https://suche.suub.uni-bremen.de/peid=cr-10.26710_sbsee.v5i3.2707&Exemplar=1&LAN=DE A1 Mohammad, Jan A1 Wasim, Saima A1 Rizvi, Syed Aamir Alam A1 Abideen, Zain Ul PB CSRC Publishing, Center for Sustainability Research and Consultancy YR 2023 SN 2708-2172 SN 2708-2504 JF Sustainable Business and Society in Emerging Economies VO 5 IS 3 SP 239 OP 254 LK http://dx.doi.org/https://doi.org/10.26710/sbsee.v5i3.2707 DO https://doi.org/10.26710/sbsee.v5i3.2707 SF ELIB - SuUB Bremen
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