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1 Ergebnisse
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Missing the Mark:
Duff, Brittany R. L.
;
Faber, Ronald J.
Journal of Advertising. 40 (2011) 2 - p. 51-62 , 2011
Link:
https://doi.org/10.2753/joa0091-3367400204
RT Journal T1 <Title>Missing the Mark</Title> UL https://suche.suub.uni-bremen.de/peid=cr-10.2753_joa0091-3367400204&Exemplar=1&LAN=DE A1 Duff, Brittany R. L. A1 Faber, Ronald J. PB Informa UK Limited YR 2011 SN 0091-3367 SN 1557-7805 JF Journal of Advertising VO 40 IS 2 SP 51 OP 62 LK http://dx.doi.org/https://doi.org/10.2753/joa0091-3367400204 DO https://doi.org/10.2753/joa0091-3367400204 SF ELIB - SuUB Bremen
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