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1 Ergebnisse
1
Predicting review helpfulness in the omnichannel retailing ..:
Zhang, Zhebin
;
Jiang, Haiyin
;
Zhou, Chuanmei
..
Frontiers in Psychology. 13 (2022) - p. , 2022
Link:
https://doi.org/10.3389/fpsyg.2022.958386
RT Journal T1 <Title>Predicting review helpfulness in the omnichannel retailing context: An elaboration likelihood model perspective</Title> UL https://suche.suub.uni-bremen.de/peid=cr-10.3389_fpsyg.2022.958386&Exemplar=1&LAN=DE A1 Zhang, Zhebin A1 Jiang, Haiyin A1 Zhou, Chuanmei A1 Zheng, Jingyi A1 Yang, Shuiqing PB Frontiers Media SA YR 2022 SN 1664-1078 JF Frontiers in Psychology VO 13 LK http://dx.doi.org/https://doi.org/10.3389/fpsyg.2022.958386 DO https://doi.org/10.3389/fpsyg.2022.958386 SF ELIB - SuUB Bremen
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