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The Role of Micro-Blogging in Responding to Corporate Contr..:

, In: Advances in Marketing, Customer Relationship Management, and E-Services; Maximizing Commerce and Marketing Strategies through Micro-Blogging,
Lambert, Megan ; Vie, Stephanie - p. 67-90 , 2015
Link: https://doi.org/10.4018/978-1-4666-8408-9.ch003