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1 Ergebnisse
1
Enhance Customer Engagement via Facebook Fanpage for Increa..:
, In:
Research Anthology on Social Media Advertising and Building Consumer Relationships
,
Gupta, Mansi
;
Sharma, Alka
- p. 1117-1134 , 2022
Link:
https://doi.org/10.4018/978-1-6684-6287-4.ch060
RT T1
Research Anthology on Social Media Advertising and Building Consumer Relationships
: T1
Enhance Customer Engagement via Facebook Fanpage for Increased Purchase Intentions: Case of eWallet
UL https://suche.suub.uni-bremen.de/peid=cr-10.4018_978-1-6684-6287-4.ch060&Exemplar=1&LAN=DE A1 Gupta, Mansi A1 Sharma, Alka PB IGI Global YR 2022 SP 1117 OP 1134 LK http://dx.doi.org/https://doi.org/10.4018/978-1-6684-6287-4.ch060 DO https://doi.org/10.4018/978-1-6684-6287-4.ch060 SF ELIB - SuUB Bremen
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