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Social and Strategic Partnership in Marketing Contexts: The..:

, In: Advances in Educational Marketing, Administration, and Leadership; Cases on Strategic Partnerships for Resilient Communities and Schools,
Sousa, Bruno Barbosa ; Magalhães, Filipe Sequeira - p. 122-145 , 2020
Link: https://doi.org/10.4018/978-1-7998-3285-0.ch008