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1
When Luxury Vinous-Concept Hotel Meets Premium Wine Brands:..:
, In:
Advances in Business Information Systems and Analytics; Handbook of Research on Applied Data Science and Artificial Intelligence in Business and Industry
,
Ferraz, Lisa
;
Nobre, Helena
;
Barbosa, Belém
- p. 366-380 , 2021
Link:
https://doi.org/10.4018/978-1-7998-6985-6.ch017
RT T1
Advances in Business Information Systems and Analytics; Handbook of Research on Applied Data Science and Artificial Intelligence in Business and Industry
: T1
When Luxury Vinous-Concept Hotel Meets Premium Wine Brands: An Exploratory Study on Co-Branding
UL https://suche.suub.uni-bremen.de/peid=cr-10.4018_978-1-7998-6985-6.ch017&Exemplar=1&LAN=DE A1 Ferraz, Lisa A1 Nobre, Helena A1 Barbosa, Belém PB IGI Global YR 2021 SP 366 OP 380 LK http://dx.doi.org/https://doi.org/10.4018/978-1-7998-6985-6.ch017 DO https://doi.org/10.4018/978-1-7998-6985-6.ch017 SF ELIB - SuUB Bremen
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