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Dynamics of Social Media Promotion of Prescription Drugs an..:
, In:
Advances in Social Networking and Online Communities; E-Collaboration Technologies and Strategies for Competitive Advantage Amid Challenging Times
,
Mukherjee, Samrat Kumar
;
Kumar, Jitendra Kumar
;
Jha, Ajeya K.
. - p. 144-170 , 2021
Link:
https://doi.org/10.4018/978-1-7998-7764-6.ch005
RT T1
Advances in Social Networking and Online Communities; E-Collaboration Technologies and Strategies for Competitive Advantage Amid Challenging Times
: T1
Dynamics of Social Media Promotion of Prescription Drugs and Resulting Patient Belief Systems
UL https://suche.suub.uni-bremen.de/peid=cr-10.4018_978-1-7998-7764-6.ch005&Exemplar=1&LAN=DE A1 Mukherjee, Samrat Kumar A1 Kumar, Jitendra Kumar A1 Jha, Ajeya K. A1 Pandey, Jaya Rani PB IGI Global YR 2021 SP 144 OP 170 LK http://dx.doi.org/https://doi.org/10.4018/978-1-7998-7764-6.ch005 DO https://doi.org/10.4018/978-1-7998-7764-6.ch005 SF ELIB - SuUB Bremen
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