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Internet of Everything in the Realm of Sustainable Marketin..:

, In: Advances in Marketing, Customer Relationship Management, and E-Services; Smart and Sustainable Interactive Marketing,
Poddar, Bishal ; Sethia, Harsh ; Jadon, Atrij. - p. 100-119 , 2024
Link: https://doi.org/10.4018/979-8-3693-1339-8.ch007