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Factors Influencing Purchase Intention of Online Shopping C..:

, In: Advances in Marketing, Customer Relationship Management, and E-Services; Globalized Consumer Insights in the Digital Era,
Kumar, Sunita ; Rawat, Kavita ; Babu, Praveen. - p. 186-208 , 2024
Link: https://doi.org/10.4018/979-8-3693-3811-7.ch009