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1 Ergebnisse
1
The Driving Factors Analysis of Live Streamers' Characteris..:
Meng, Zhaoyang
;
Lin, Mengyi
Journal of Organizational and End User Computing. 35 (2023) 1 - p. 1-24 , 2023
Link:
https://doi.org/10.4018/joeuc.323187
RT Journal T1
The Driving Factors Analysis of Live Streamers' Characteristics and Perceived Value for Consumer Repurchase Intention on Live Streaming Platforms
UL https://suche.suub.uni-bremen.de/peid=cr-10.4018_joeuc.323187&Exemplar=1&LAN=DE A1 Meng, Zhaoyang A1 Lin, Mengyi PB IGI Global YR 2023 SN 1546-2234 SN 1546-5012 JF Journal of Organizational and End User Computing VO 35 IS 1 SP 1 OP 24 LK http://dx.doi.org/https://doi.org/10.4018/joeuc.323187 DO https://doi.org/10.4018/joeuc.323187 SF ELIB - SuUB Bremen
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