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Six propositions for place marketing: a critical discussion..:
, In:
Marketing Countries, Places, and Place-associated Brands
,
Zenker, Sebastian
, 2021
Link:
https://doi.org/10.4337/9781839107375.00013
RT T1 <cTitle>Marketing Countries, Places, and Place-associated Brands</cTitle>: T1 <Title>Six propositions for place marketing: a critical discussion of the current state of our field</Title> UL https://suche.suub.uni-bremen.de/peid=cr-10.4337_9781839107375.00013&Exemplar=1&LAN=DE A1 Zenker, Sebastian PB Edward Elgar Publishing YR 2021 LK http://dx.doi.org/https://doi.org/10.4337/9781839107375.00013 DO https://doi.org/10.4337/9781839107375.00013 SF ELIB - SuUB Bremen
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