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Role of Emotional Branding in Consumer Decision Making in B..:
Santos, Maria
International Journal of Marketing Strategies. 6 (2024) 3 - p. 1-10 , 2024
Link:
https://doi.org/10.47672/ijms.2135
RT Journal T1 <Title>Role of Emotional Branding in Consumer Decision Making in Brazil</Title> UL https://suche.suub.uni-bremen.de/peid=cr-10.47672_ijms.2135&Exemplar=1&LAN=DE A1 Santos, Maria PB AJPO JOURNALS YR 2024 SN 2790-3494 JF International Journal of Marketing Strategies VO 6 IS 3 SP 1 OP 10 LK http://dx.doi.org/https://doi.org/10.47672/ijms.2135 DO https://doi.org/10.47672/ijms.2135 SF ELIB - SuUB Bremen
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