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Research on the Marketing Strategy of Barbie Based on the C..:
Liu, Yuying
Highlights in Business, Economics and Management. 28 (2024) - p. 157-164 , 2024
Link:
https://doi.org/10.54097/b2030e85
RT Journal T1 <Title>Research on the Marketing Strategy of Barbie Based on the Chinese and German Markets</Title> UL https://suche.suub.uni-bremen.de/peid=cr-10.54097_b2030e85&Exemplar=1&LAN=DE A1 Liu, Yuying PB Darcy & Roy Press Co. Ltd. YR 2024 SN 2957-952X JF Highlights in Business, Economics and Management VO 28 SP 157 OP 164 LK http://dx.doi.org/https://doi.org/10.54097/b2030e85 DO https://doi.org/10.54097/b2030e85 SF ELIB - SuUB Bremen
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