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Research on Multinational Cosmetic Corporations' Business M..:
Xiong, Wenhui
Highlights in Business, Economics and Management. 27 (2024) - p. 119-126 , 2024
Link:
https://doi.org/10.54097/bjq4qy76
RT Journal T1 <Title>Research on Multinational Cosmetic Corporations' Business Models and Marketing Strategies Based on the 4P Theory: A Case Study of L'Oréal Group</Title> UL https://suche.suub.uni-bremen.de/peid=cr-10.54097_bjq4qy76&Exemplar=1&LAN=DE A1 Xiong, Wenhui PB Darcy & Roy Press Co. Ltd. YR 2024 SN 2957-952X JF Highlights in Business, Economics and Management VO 27 SP 119 OP 126 LK http://dx.doi.org/https://doi.org/10.54097/bjq4qy76 DO https://doi.org/10.54097/bjq4qy76 SF ELIB - SuUB Bremen
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