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Corporate Brand Experience as a New Construct and Its Effec..:
Egeler, Philipp
;
Abed, Fabian
;
Buttgen, Marion
International Journal of Business and Management. 17 (2022) 3 - p. 39 , 2022
Link:
https://doi.org/10.5539/ijbm.v17n3p39
RT Journal T1 <Title>Corporate Brand Experience as a New Construct and Its Effects on Employees' Corporate Brand Pride and Brand-Supporting Behaviours</Title> UL https://suche.suub.uni-bremen.de/peid=cr-10.5539_ijbm.v17n3p39&Exemplar=1&LAN=DE A1 Egeler, Philipp A1 Abed, Fabian A1 Buttgen, Marion PB Canadian Center of Science and Education YR 2022 SN 1833-8119 SN 1833-3850 JF International Journal of Business and Management VO 17 IS 3 SP 39 LK http://dx.doi.org/https://doi.org/10.5539/ijbm.v17n3p39 DO https://doi.org/10.5539/ijbm.v17n3p39 SF ELIB - SuUB Bremen
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