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1
Sales forecasting management: a demand management approach:
Mentzer, John T
;
Moon, Mark A
- 2nd ed. . , 2005
Link:
https://search.ebscohost.com/login.aspx?direct=true&sc..
RT T1
Sales forecasting management: a demand management approach
UL https://suche.suub.uni-bremen.de/peid=ebsco-474611&Exemplar=1&LAN=DE A1 Mentzer, John T A1 Moon, Mark A NO 2nd ed. PB Sage Publications YR 2005 NO xv, 347 SN 9781452222370 SN 1452222371 SN 9781412905718 K1 Sales forecasting K1 Marketing research K1 Ventes K1 Marketing K1 BUSINESS & ECONOMICS K1 Absatzprognose K1 Marketingmanagement K1 Verkooptechnieken K1 Prognoses K1 Marktonderzoek K1 Management K1 Prévision K1 Gestion K1 Recherche K1 Sales & Selling LK http://dx.doi.org/https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=474611 DO https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=474611 SF ELIB - SuUB Bremen
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