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1 Ergebnisse
1
Augmented and Virtual Reality (AR/VR) in Marketing: Develop..:
, In:
2023 10th IEEE Uttar Pradesh Section International Conference on Electrical, Electronics and Computer Engineering (UPCON)
,
Sheena
;
KM, Sudheer Muhammed
;
Ramachandran, K.K.
... - p. 1759-1764 , 2023
Link:
https://doi.org/10.1109/UPCON59197.2023.10434889
RT T1 <cTitle>2023 10th IEEE Uttar Pradesh Section International Conference on Electrical, Electronics and Computer Engineering (UPCON)</cTitle>: T1 <Title>Augmented and Virtual Reality (AR/VR) in Marketing: Developing Immersive Client Experiences to Increase Engagement</Title> UL https://suche.suub.uni-bremen.de/peid=ieee-10434889&Exemplar=1&LAN=DE A1 Sheena A1 KM, Sudheer Muhammed A1 Ramachandran, K.K. A1 Hasbullah, Nornajihah Nadia A1 Anute, Nilesh A1 L B, Muralidhar YR 2023 SN 2687-7767 K1 Surveys K1 Technological innovation K1 Companies K1 Production K1 Safety K1 Wrapping K1 Augmented reality K1 Augmented Reality K1 Virtual Reality K1 Consumer Engagement K1 Experiential Technology K1 Immersive Marketing SP 1759 OP 1764 LK http://dx.doi.org/https://doi.org/10.1109/UPCON59197.2023.10434889 DO https://doi.org/10.1109/UPCON59197.2023.10434889 SF ELIB - SuUB Bremen
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