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Research on basic forms and distribution of relationship be..:
, In:
Proceedings of 2014 IEEE International Conference on Service Operations and Logistics, and Informatics
,
Wang, Ke-ji
;
Zhang, Ming-li
;
Kong, Qing-min
- p. 102-107 , 2014
Link:
https://doi.org/10.1109/SOLI.2014.6960701
RT T1 <cTitle>Proceedings of 2014 IEEE International Conference on Service Operations and Logistics, and Informatics</cTitle>: T1 <Title>Research on basic forms and distribution of relationship benefits in customer loyalty programs: Based on relational bonds</Title> UL https://suche.suub.uni-bremen.de/peid=ieee-6960701&Exemplar=1&LAN=DE A1 Wang, Ke-ji A1 Zhang, Ming-li A1 Kong, Qing-min YR 2014 K1 Reliability K1 relationship benefits K1 customer loyalty programs K1 relational bonds K1 empirical research SP 102 OP 107 LK http://dx.doi.org/https://doi.org/10.1109/SOLI.2014.6960701 DO https://doi.org/10.1109/SOLI.2014.6960701 SF ELIB - SuUB Bremen
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