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1 Ergebnisse
1
Current and Future Direction of Social Media Marketing in S..:
, In:
2021 IEEE International Conference on e-Business Engineering (ICEBE)
,
Chen, Yuehan
;
Harncharnchai, Atichart
;
Saeheaw, Teeraporn
- p. 144-149 , 2021
Link:
https://doi.org/10.1109/ICEBE52470.2021.00017
RT T1 <cTitle>2021 IEEE International Conference on e-Business Engineering (ICEBE)</cTitle>: T1 <Title>Current and Future Direction of Social Media Marketing in SMEs: A Systematic Literature Review</Title> UL https://suche.suub.uni-bremen.de/peid=ieee-9750174&Exemplar=1&LAN=DE A1 Chen, Yuehan A1 Harncharnchai, Atichart A1 Saeheaw, Teeraporn YR 2021 K1 Systematics K1 Social networking (online) K1 Bibliographies K1 Digital transformation K1 Conferences K1 Knowledge management K1 social media marketing K1 SMEs K1 systematic literature review K1 taxonomy K1 knowledge management SP 144 OP 149 LK http://dx.doi.org/https://doi.org/10.1109/ICEBE52470.2021.00017 DO https://doi.org/10.1109/ICEBE52470.2021.00017 SF ELIB - SuUB Bremen
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