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1 Ergebnisse
1
Exploring Consumer Intention to Visit a Destination and eWO..:
, In:
2022 International Seminar on Application for Technology of Information and Communication (iSemantic)
,
Silalahi, Andri Dayarana K.
;
Sheng Ling, Lin
;
Chen, Wen-Kuo
... - p. 144-149 , 2022
Link:
https://doi.org/10.1109/iSemantic55962.2022.9920471
RT T1 <cTitle>2022 International Seminar on Application for Technology of Information and Communication (iSemantic)</cTitle>: T1 <Title>Exploring Consumer Intention to Visit a Destination and eWOM through Uses and Gratification Perspective: Evidence from YouTube Travel Vlogs</Title> UL https://suche.suub.uni-bremen.de/peid=ieee-9920471&Exemplar=1&LAN=DE A1 Silalahi, Andri Dayarana K. A1 Sheng Ling, Lin A1 Chen, Wen-Kuo A1 Eunike, Ixora Javanisa A1 Silaban, Pantas H. A1 Hutagalung, Widya Elisabeth YR 2022 K1 Seminars K1 Video on demand K1 Social networking (online) K1 Entertainment industry K1 Media K1 Mathematical models K1 Software K1 Information Seeking K1 Entertainment K1 Emotional K1 Intention to Visit K1 eWOM K1 Uses and Gratification (U&G) K1 Customer Engagement SP 144 OP 149 LK http://dx.doi.org/https://doi.org/10.1109/iSemantic55962.2022.9920471 DO https://doi.org/10.1109/iSemantic55962.2022.9920471 SF ELIB - SuUB Bremen
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